To blog or not to blog…. Years ago when I decided my old website needed a face lift, I heard–and read–tons of advice: “You need to be blogging, not just writing a newsletter.” Why? I questioned peers and studied the words of experienced bloggers and thought, “Does the world really need one more blog? Who really cares? And why? Who wants to read my private thoughts and opinions, anyway? And with my schedule, would it be blogging or bogging?